Privacy Policy

PiQGoods® – Skincare You Can Trust

Last Updated: June 23, 2025

At PiQGoods, your privacy is not just protected – it’s prioritized. We are committed to safeguarding your personal information while offering premium skincare products worldwide. This Privacy Policy explains how we collect, use, store, and disclose your data across our platform.

🔒 1. Who We Are

PiQGoods® is a global e-commerce brand, headquartered in the United States and operating under PiQGoods LLC. We specialize in beauty and skincare products designed to elevate your daily self-care routine.

📦 2. Information We Collect

We collect both personally identifiable information (PII) and non-personal information, including:

• Full name, shipping/billing address, email, phone number
• Payment details (via secure payment gateways like Stripe or PayPal)
• Browsing data (IP address, location, cookies, device type)
• Purchase and return history
• Social media interactions (when connected)

🧬 3. How Your Information is Used

We use your data to:

• Fulfill orders and manage deliveries
• Offer personalized product recommendations (AI/ML-enhanced)
• Process secure payments
• Improve our store via A/B testing, heatmaps & analytics
• Detect fraud, abuse, or unauthorized access
• Comply with global privacy and consumer protection laws

⚖️ 4. Legal Compliance & Data Protection Laws

We strictly follow:

• GDPR (General Data Protection Regulation – EU)
• CCPA (California Consumer Privacy Act – USA)
• UK GDPR + PECR (UK customers)
• PIPEDA (Canada)
• COPPA (for child protection – we don’t sell to children under 13)

All data is encrypted and stored securely in compliance with ISO 27001 standards.

🔍 5. Third-Party Services

We may share limited information with trusted third parties only for:

• Payment processing (e.g., Stripe, PayPal)
• Email marketing (e.g., Klaviyo, Mailchimp)
• Logistics/Shipping providers
• Analytics tools (Google Analytics, Meta Pixel, Hotjar)

All third-party tools are GDPR & CCPA-compliant.

🧠 6. AI & Behavioral Tracking Disclosure

For a smarter, faster shopping experience, we use:

• AI-based personalization tools (predicting your skin care needs)
• Pixel tracking for social media & retargeting
• Heatmap behavior tools to optimize UX

You may opt out at any time using our cookie control bar.

🍪 7. Cookie Policy

We use first-party and third-party cookies to:

• Store cart & checkout info
• Track session activity
• Serve personalized ads
• Analyze traffic & trends

You can disable cookies via your browser or our cookie banner.

🔁 8. Data Retention

We keep your data:

• For 5 years after last transaction for legal/tax purposes
• Unless you request deletion earlier

You can request deletion, correction, or transfer at any time by emailing:
📩 privacy@piqgoods.com

✉️ 9. Email, SMS & Retargeting Consent

By opting into our email/SMS or visiting our site:

• You agree to receive product updates, offers & cart reminders
• You can opt-out anytime via the unsubscribe link or by replying “STOP”

We never spam or sell your contact data.

🌐 10. International Data Transfers

We may transfer your data securely to our servers located in:

• USA (main hub)
• EU
• Singapore

All transfers follow Standard Contractual Clauses (SCCs).

👥 11. Your Rights

You have the right to:

• Access or correct your data
• Delete your profile
• Export your data
• Object to profiling
• Withdraw marketing consent

Contact us at: privacy@piqgoods.com

🛡️ 12. Security

Our site uses:

• HTTPS/SSL encryption
• PCI-DSS Compliant payment processing
• Two-Factor Admin Authentication
• Regular penetration testing
• Cloudflare CDN & DDoS protection

🚨 13. Children’s Privacy

We do not knowingly collect or process data from individuals under 13 years old. If we discover such data, it will be deleted immediately.

🧠 SEO + Trust Schema (Gray Hat Strategy)

• Site-wide JSON-LD structured data for enhanced Google trust signals
• Verified business schema: @type: Organization
• Trust badges (Secure Payment, GDPR Compliant, Money-Back Guarantee)
• Keywords embedded naturally for terms like:
  • “Korean Skin Care Online Store”
  • “Buy Hydrating Facial Masks”
  • “Best Anti-Aging Serums UK & USA Shipping”
• Microcopy reinforces brand credibility & privacy (soft trust stacking)

✅ Policy Updates

We may update this policy as needed for new laws, technologies, or services. The latest version is always available here. By continuing to use our website, you agree to the updated terms.